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Matterport 3D Virtual Tour
FAQs

How can Matterport benefit your business or real estate listing?

1 / What is a Matterport 3D virtual tour?

A Matterport 3D virtual tour is an interactive digital 'twin' of your space that allows viewers to explore as if they were there in person. Using the LiDAR-powered Matterport Pro3 camera, we capture high-resolution spatial data to create a dimensionally accurate, self-guided walkthrough.

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Unlike a standard video or photo gallery, this technology gives users total control to move through a room at their own pace, much like a video game, and understand the architectural flow from any device. For a more curated experience, these tours can be guided, leading visitors through the most important features of your venue automatically. For businesses, this means providing an open-door experience that serves as a powerful marketing tool, a resource for remote planning, and a vital bridge for accessibility.

2 / Who are Matterport tours best suited for?

Matterport tours are especially powerful for:

 

Event Venues

  • Wedding venues

  • Retreat centers

  • Conference and meeting spaces

  • Performance and creative spaces

  • Galleries, studios, and multi-use venues
     

Real Estate Professionals

  • Residential listings

  • Commercial properties

  • Short-term rentals and vacation properties

  • New developments or renovations

3 / How do event venues benefit from a 3D virtual tour?

Event venues see some of the highest ROI from Matterport tours.
 

Benefits include:

  • Fewer in-person tours required

  • Higher-quality inquiries (clients already understand the space)

  • Easier planning for layouts, seating, flow, and staging

  • Better alignment between venue staff, planners, and clients

  • Stronger online presence and competitive differentiation
     

Couples, planners, and coordinators can explore the venue on their own time and revisit it as often as needed during the planning process.

4 / How do real estate professionals use Matterport tours?

Real estate professionals use Matterport tours to:

  • Attract more qualified buyers or tenants

  • Reduce unnecessary showings

  • Showcase properties to out-of-town or relocating clients

  • Improve time efficiency for agents and clients alike
     

Tours can be embedded on listing pages, shared via direct link, or integrated into MLS platforms where supported.

5 / How is a Matterport tour different from photos or video?

Photos and video show a space. Matterport lets people experience it.

 

With a Matterport tour, viewers can:

  • Move through the space at their own pace

  • Understand room relationships and flow

  • Get a true sense of scale and layout

  • Return to the tour multiple times as they make decisions
     

This is especially valuable for venues and properties where layout, flow, and spatial awareness matter.

6 / How is a SoundAround Matterport tour different from a standard 3D scan?

​SoundAround provides the tour as a digital foundation for event production. We use the dimensional data from the scan to provide value-added services like acoustic pre-analysis and pre-set technical specifications for vendors, eliminating vendor chaos and staff time waste.

7 / What is included in a SoundAround Matterport tour?

Every tour typically includes:

  • Full 3D walk-through experience

  • Dollhouse and floor-plan views

  • High-resolution 360° imagery

  • Shareable link and embed options

  • Venue Technical Specification Sheet (based on scan data for vendor planning and distribution to onsite techs)
     

Optional add-ons may include: Point cloud data (.bim, .obj, and .CAD) for architects, engineers, and designers as part of the Matterpak add-on

8 / How long does the scan take?

Most scans take between 1-3 hours, depending on:

  • Size of the space

  • Number of rooms or levels

  • Complexity of layout
     

Larger venues or commercial properties may take longer. We’ll provide a clear estimate during scheduling.

9 / How should I prepare my space before the scan?

To get the best results:

  • Clean and stage the space as you would for photos

  • Remove clutter and personal items

  • Turn on lights and ensure consistent lighting

  • Decide which doors should remain open or closed
     

For event venues, we recommend scanning in a neutral or lightly staged setup unless you want a specific event configuration captured.

10 / Can one tour be used for multiple purposes?

Yes. Many clients use the same Matterport tour for:

  • Website marketing

  • Sales and inquiry follow-ups

  • Planning and logistics

  • Training or internal documentation
     

A single tour can support multiple workflows across marketing, sales, and operations.

11 / How long is the tour available?

Tours are hosted on the Matterport platform and remain accessible as long as hosting is active.

12 / Do viewers need special software to view the tour?

No. Tours can be viewed directly in a web browser on desktop, tablet, or mobile devices. No downloads or special software are required.

13 / Do you provide professional-grade CAD or BIM files for architectural design?

Yes. For clients requiring architectural-grade data - such as point clouds for Revit or AutoCAD - we offer a Matterpak Professional Data Upgrade as an add-on service. This delivers the specialized .obj, .bim, or .CAD files necessary for detailed design and engineering work, priced separately based on the scope and size of the venue.

14 / Is Matterport worth the investment?

For spaces that rely on layout, experience, and first impressions, Matterport often pays for itself quickly by:

  • Saving staff time

  • Reducing unqualified inquiries

  • Improving client confidence and decision-making

  • Increasing conversion and booking efficiency
     

For venues and real estate professionals, it becomes a long-term asset, not just a marketing expense.

15 / How do I get started?

Simply contact SoundAround to schedule a consultation. We’ll discuss your space, goals, and ideal use cases, then recommend the best approach for your venue or property.

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