
Matterport 3D Virtual Tour
FAQs
How can Matterport benefit your business or real estate listing?
1 / What is a Matterport 3D virtual tour?
A Matterport 3D virtual tour is an interactive digital 'twin' of your space that allows viewers to explore as if they were there in person. Using the LiDAR-powered Matterport Pro3 camera, we capture high-resolution spatial data to create a dimensionally accurate, self-guided walkthrough.
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Unlike a standard video or photo gallery, this technology gives users total control to move through a room at their own pace, much like a video game, and understand the architectural flow from any device. For a more curated experience, these tours can be guided, leading visitors through the most important features of your venue automatically. For businesses, this means providing an open-door experience that serves as a powerful marketing tool, a resource for remote planning, and a vital bridge for accessibility.
2 / Who are Matterport tours best suited for?
Matterport tours are especially powerful for:
Event Venues
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Wedding venues
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Retreat centers
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Conference and meeting spaces
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Performance and creative spaces
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Galleries, studios, and multi-use venues
Real Estate Professionals
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Residential listings
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Commercial properties
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Short-term rentals and vacation properties
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New developments or renovations
3 / How do event venues benefit from a 3D virtual tour?
Event venues see some of the highest ROI from Matterport tours.
Benefits include:
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Fewer in-person tours required
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Higher-quality inquiries (clients already understand the space)
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Easier planning for layouts, seating, flow, and staging
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Better alignment between venue staff, planners, and clients
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Stronger online presence and competitive differentiation
Couples, planners, and coordinators can explore the venue on their own time and revisit it as often as needed during the planning process.
4 / How do real estate professionals use Matterport tours?
Real estate professionals use Matterport tours to:
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Attract more qualified buyers or tenants
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Reduce unnecessary showings
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Showcase properties to out-of-town or relocating clients
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Improve time efficiency for agents and clients alike
Tours can be embedded on listing pages, shared via direct link, or integrated into MLS platforms where supported.
5 / How is a Matterport tour different from photos or video?
Photos and video show a space. Matterport lets people experience it.
With a Matterport tour, viewers can:
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Move through the space at their own pace
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Understand room relationships and flow
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Get a true sense of scale and layout
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Return to the tour multiple times as they make decisions
This is especially valuable for venues and properties where layout, flow, and spatial awareness matter.
6 / How is a SoundAround Matterport tour different from a standard 3D scan?
​SoundAround provides the tour as a digital foundation for event production. We use the dimensional data from the scan to provide value-added services like acoustic pre-analysis and pre-set technical specifications for vendors, eliminating vendor chaos and staff time waste.
7 / What is included in a SoundAround Matterport tour?
Every tour typically includes:
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Full 3D walk-through experience
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Dollhouse and floor-plan views
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High-resolution 360° imagery
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Shareable link and embed options
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Venue Technical Specification Sheet (based on scan data for vendor planning and distribution to onsite techs)
Optional add-ons may include: Point cloud data (.bim, .obj, and .CAD) for architects, engineers, and designers as part of the Matterpak add-on
8 / How long does the scan take?
Most scans take between 1-3 hours, depending on:
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Size of the space
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Number of rooms or levels
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Complexity of layout
Larger venues or commercial properties may take longer. We’ll provide a clear estimate during scheduling.
9 / How should I prepare my space before the scan?
To get the best results:
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Clean and stage the space as you would for photos
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Remove clutter and personal items
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Turn on lights and ensure consistent lighting
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Decide which doors should remain open or closed
For event venues, we recommend scanning in a neutral or lightly staged setup unless you want a specific event configuration captured.
10 / Can one tour be used for multiple purposes?
Yes. Many clients use the same Matterport tour for:
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Website marketing
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Sales and inquiry follow-ups
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Planning and logistics
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Training or internal documentation
A single tour can support multiple workflows across marketing, sales, and operations.
11 / How long is the tour available?
Tours are hosted on the Matterport platform and remain accessible as long as hosting is active.
12 / Do viewers need special software to view the tour?
No. Tours can be viewed directly in a web browser on desktop, tablet, or mobile devices. No downloads or special software are required.
13 / Do you provide professional-grade CAD or BIM files for architectural design?
Yes. For clients requiring architectural-grade data - such as point clouds for Revit or AutoCAD - we offer a Matterpak Professional Data Upgrade as an add-on service. This delivers the specialized .obj, .bim, or .CAD files necessary for detailed design and engineering work, priced separately based on the scope and size of the venue.
14 / Is Matterport worth the investment?
For spaces that rely on layout, experience, and first impressions, Matterport often pays for itself quickly by:
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Saving staff time
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Reducing unqualified inquiries
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Improving client confidence and decision-making
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Increasing conversion and booking efficiency
For venues and real estate professionals, it becomes a long-term asset, not just a marketing expense.
15 / How do I get started?
Simply contact SoundAround to schedule a consultation. We’ll discuss your space, goals, and ideal use cases, then recommend the best approach for your venue or property.



